Listen to this episode from RESTAURANT STRATEGY on Spotify. 294 - Strategies for Growing Catering and Private Dining (ENCORE) ***** This week's episode is brought to you by: TRIPLESEAT Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up. VISIT: https://tripleseat.com/restaurantstrategy/ ***** This week's episode is brought to you by the P3 Marketing Summit 3 days, 2 parties, and 5 different workshops with some of the smartest marketers in the country. Are you ready to level up? Grab your tickets now. Premier Access Early Bird pricing ends on October 31. Do not miss your chance to snag one of just 100 seats to this thing!  VISIT: https://www.restaurantstrategypodcast.com/2024-marketing-summit ***** Growing the catering arm of your business (or private dining, for that matter) is a straight sales job. Prospecting, generating leads, closing deals, and nurturing relationships. It's as simple as that. And yet so many restaurant owners out there imagine that people will just magically find you... stumble upon your menu online and bang down your door to have you cater their office party. False. You grow revenue in these areas in a very deliberate, focused way.  That's what this episode is all about.   ***** Want to learn more about the P3 Mastermind?  Schedule a FREE 30-minute Strategy Session: https://www.restaurantstrategypodcast.com/schedule